Your Confidence Starts at Our Professional Bra Fitting Studio
At Liza Clifford Professional Bra Fitting Studio, we help you feel more like yourself. Our aim is to find bra solutions for women that stop the narrative that supports "you're not good enough" and don't deserve bras that fit and make you look fabulous! We believe the right bra changes more than just how your clothes look. It changes how you walk, how you sit, and how you see yourself. A proper fit means no more guessing your size, no more straps falling down, and no more wires digging into your breast tissue. Many women wear the wrong bras size for years without even realising it. We’re here to stop that.
Finding your true shape is about more than numbers. It’s about how you move, how you live, and what brings you comfort. We offer a service that helps you feel good from the inside out. Whether you need something soft for daily wear, firm for sport, or something with style, we’ll help you find it. It’s not just a shop – it’s a place to feel seen, supported, and understood.
Your Personalised Bra Fitting Journey
In a Clifford Professional Bra Fitting Studio session, we don’t just measure you and send you on your way. We walk with you through the well researched and thorough process. When you book your appointment, our team will take time to assess and understand your needs. Your bra fitter will offer advice on the perfect bra for you support and intimate needs to ensure bra shopping is no longer an emotional journey. Your perfect fit is our goal while offering you a selection of solutions from sport to strapless support.
Our fitters are trained to use their eyes, hands, and years of expert experience. The tape measurement is there as a starting point. You’ll try different products, compare fits, and talk about what feels good. We explain every detail, from strap position (and why straps slip) to underband tension. You’ll learn what works for your body, and why, everything is aimed to personalise your experience.
We don’t want you to leave with questions. We want you to leave with answers – and a new sense of comfort.
What to Expect at Your Bra Fitting
Most clients have never been exposed to a private setting and a proper fitting in South Africa. Being able to find a bra that ticks all your boxes cannot be found the traditional shopping way. Considering how unique each of our body shapes are it's easy to believe that 80% of women are wearing the wrong bra size. Your hour, one-on-one consultation with a trained and experienced fitter in an interruption free private setting will empower you to make better choices from intimate lingerie to sports bras. We’ll chat about what’s working with your current bras – and what’s not. Maybe your straps dig in. Maybe your cup gapes. Or maybe your bras feel fine until you move.
We’ll offer a range of styles and sizes to try on which may or may not be your size, your fitter is trained to make decisions based on what she feels is ideal for you based on your needs. You’ll move around, sit, stand, raise your arms and even jump around in your sports bra and strapless bra. We want you to feel how each bra works with your unique shape. We’ll adjust straps, fasten bands, and check the details – like how the underband hugs your ribcage or how the wires sit ensuring you are comfortable with the entire process.
This isn’t a rush job. We give you time. We’re not just giving you a bra – we’re giving you knowledge and a guide you can use forever.
Bra Size Calculator

MEASURE FOR BAND SIZE
