The Essentials Collections
The perfect wardrobe starts with The Essentials, a collection that will flatter you, no matter what occasion or outfit.
We Highly recommend our unique body optimizing consultation, to ensure your chosen purchase of a specialised bra | swimwear | sports bra fits your unique body.
Please book now for your free consultation with your purchase.
Read about what a Professional fitting is.
If you would like to invest in a consultation and not sure where the closest studio is click through to this link.
SoPure No Sweat Sport Wash 1L
R 120.00
Our No Sweat Sports Wear Wash leaves your exercise, cycling, running and yoga wear with an orange fresh clean without using harmful chemicals or additives. It's battle tested to lift and remove sweaty odours and the toughest set-in stains from...
NSW-1
SoPure Laundry Wash Collection
Sports and Active Essentials
The Essentials Collections
Our No Sweat Sports Wear Wash leaves your exercise, cycling, running and yoga wear with an orange fresh clean without using harmful...
SoPure Pure Pleasures Lingerie Wash 500ml
R 120.00
Whether it's a lacy or silky number, SoPure's ingenious Lingerie Laundry Wash leaves your prized designer intimates scentsational – preserving fabrics, colour, structure and elasticity as it cleans and conditions all the while eliminating those oh so awkward odours. Our...
PLW-500
SoPure Laundry Wash Collection
The Essentials Collections
Whether it's a lacy or silky number, SoPure's ingenious Lingerie Laundry Wash leaves your prized designer intimates scentsational – preserving fabrics, colour,...
SoPure Shake & Spray Stain Remover 500ml
R 100.00
Our revolutionary SoPure Shake & Spray Stain Remover tackles your toughest laundry stains easily and effectively without using harmful chemicals or additives. Free from fake scents and anything animal, our innovative pure formulation is 100% non-toxic. Gentle on washing. Kind...
SR-500
SoPure Laundry Wash Collection
Sports and Active Essentials
The Essentials Collections
Our revolutionary SoPure Shake & Spray Stain Remover tackles your toughest laundry stains easily and effectively without using harmful chemicals or additives....
Sports Bra With Underwire In Sky Blue (In Stock)
R 1,830.00
This sports bra provides ultimate support and a defined shape. Its wide, cushioned shoulder straps with racer back rings disperse pressure while the breathable outer fabric offers ventilation for a comfortable workout. Perfect for low to high intensity exercise ranging...
5021ASKYBLUE28FF
In Stock Items
Sports and Active Essentials
Sports Bras In Stock
The Essentials Collections
This sports bra provides ultimate support and a defined shape. Its wide, cushioned shoulder straps with racer back rings disperse pressure while...
Starlight Underwire Balcony Side Support Bra GG-K cup - Black
R 1,440.00
The Starlight Side Support Bra (GG - K Cup) by Freya Lingerie is decorated with a pretty embroidered spot design on sheer Black stretch lace. A fully lined cup with side support and deep wires provides greater coverage and lift...
AA5202BLK28GG
Petite Everyday Bra Collection
Starlight Underwire Balcony Side Support Bra Collection
Starlight Underwire Balcony Side Support Bra Collection (GG-K Cup)
The Essentials Collections
The Starlight Side Support Bra (GG - K Cup) by Freya Lingerie is decorated with a pretty embroidered spot design on sheer...
Starlight Underwire Balcony Side Support Bra GG-K cup - Rosewater
R 1,440.00
The Starlight Side Support Bra (GG - K Cup) by Freya Lingerie is decorated with a pretty embroidered spot design on sheer Rosewater stretch lace. A fully lined cup with side support and deep wires provides greater coverage and lift...
AA5202ROR28GG
Petite Everyday Bra Collection
Starlight In Rosewater
Starlight Underwire Balcony Side Support Bra Collection
Starlight Underwire Balcony Side Support Bra Collection (GG-K Cup)
The Essentials Collections
The Starlight Side Support Bra (GG - K Cup) by Freya Lingerie is decorated with a pretty embroidered spot design on sheer...
Starlight Underwire Balcony Side Support Bra - Black
R 1,440.00
The Starlight Underwire Balcony Side Support Bra is designed to keep you comfortable and supported all day long. The supportive side support and deep wired cup provides ample coverage and lift up to a K cup, while the wider straps...
AA5201BLK28D
Petite Everyday Bra Collection
Starlight Underwire Balcony Side Support Bra Collection
The Essentials Collections
The Starlight Underwire Balcony Side Support Bra is designed to keep you comfortable and supported all day long. The supportive side support...
Starlight Underwire Balcony Side Support Bra - Caramel
R 1,440.00
The Starlight Side Support Bra from Freya Lingerie provides great support and forward shape in cup sizes D - G. The playful design is decorated with a chic embroidered spots on sheer Caramel lace for an on-trend everyday look, complete...
AA5201CAL28D
Petite Everyday Bra Collection
Starlight Underwire Balcony Side Support Bra Collection
The Essentials Collections
The Starlight Side Support Bra from Freya Lingerie provides great support and forward shape in cup sizes D - G. The playful...
Starlight Underwire Balcony Side Support Bra - Rosewater
R 1,440.00
The Starlight Side Support Bra from Freya Lingerie provides great support and forward shape in cup sizes D - G. The playful design is decorated with a chic embroidered spots on sheer Rosewater lace for an on-trend everyday look, complete...
AA5201ROR28D
Petite Everyday Bra Collection
Starlight In Rosewater
Starlight Underwire Balcony Side Support Bra Collection
The Essentials Collections
The Starlight Side Support Bra from Freya Lingerie provides great support and forward shape in cup sizes D - G. The playful...
Starlight Underwire Balcony Side Support Bra - White
R 1,440.00
The Starlight Side Support Bra from Freya Lingerie provides great support and forward shape in cup sizes D - G. The playful design is decorated with a chic embroidered spots on sheer White lace for an on-trend everyday look, complete...
AA5201WHE28D
Petite Everyday Bra Collection
Starlight Underwire Balcony Side Support Bra Collection
The Essentials Collections
The Starlight Side Support Bra from Freya Lingerie provides great support and forward shape in cup sizes D - G. The playful...
Tailored Underwire Moulded Strapless Bra in Ash Rose
R 1,690.00
Introducing the Tailored Underwire Strapless Bra in Ash Rose by Freya Lingerie: Your Summer Must-Have for Effortless Elegance! Inspired by the Cameo Moulded Strapless Bra (AA3163), our Tailored Strapless Bra in the charming Ash Rose shade is your ideal companion...
AA401109ASE28D
In Stock Items
Plus Size Strapless Bra
Strapless Bras
Tailored Underwire Strapless Bra
The Essentials Collections
Introducing the Tailored Underwire Strapless Bra in Ash Rose by Freya Lingerie: Your Summer Must-Have for Effortless Elegance! Inspired by the Cameo...
Tailored Underwire Moulded Strapless Bra In Black
R 1,690.00
Introducing the Tailored Underwire Strapless Bra in Black by Freya Lingerie: Your Summer Must-Have for Effortless Elegance! Inspired by the Cameo Moulded Strapless Bra (AA3163), our Tailored Strapless Bra in the charming Ash Rose shade is your ideal companion for summer...
AA401109BLK28D
Plus Size Strapless Bra
Strapless Bras
Tailored Underwire Strapless Bra
The Essentials Collections
Introducing the Tailored Underwire Strapless Bra in Black by Freya Lingerie: Your Summer Must-Have for Effortless Elegance! Inspired by the Cameo Moulded Strapless...
Tailored Underwire Moulded Strapless Bra In Natural Beige
R 1,690.00
Introducing the Tailored Underwire Strapless Bra in Natural Beige by Freya Lingerie: Your Summer Must-Have for Effortless Elegance! Inspired by the Cameo Moulded Strapless Bra (AA3163), our Tailored Strapless Bra in the charming Ash Rose shade is your ideal companion for...
AA401109NAE28D
Plus Size Strapless Bra
Strapless Bras
Tailored Underwire Strapless Bra
The Essentials Collections
Introducing the Tailored Underwire Strapless Bra in Natural Beige by Freya Lingerie: Your Summer Must-Have for Effortless Elegance! Inspired by the Cameo Moulded...
Tango Underwire Balconnet Bra
R 1,370.00
A firm Panache favourite, the Tango Balconette never fails when it comes to fit and support. With laminated cups to provide an uplifted and supportive fit and a rigid fabric to provide ultimate security. The Tango Balconette is finished off...
3251BNAVY28 D
The Essentials Collections
A firm Panache favourite, the Tango Balconette never fails when it comes to fit and support. With laminated cups to provide an...
Tango Underwire Balcony Bra (In Stock)
R 1,400.00
The Tango Underwire Balcony Bra is the perfect special edition for your lingerie collection. The 3 piece rigid cups give a secure fit, and adjustable straps and power mesh wings provide slenderizing support. On top of that, the luxurious design...
9076SUNSET30G
The Essentials Collections
The Tango Underwire Balcony Bra is the perfect special edition for your lingerie collection. The 3 piece rigid cups give a secure...
Tango Underwire Balcony Bra In Stock (Bottoms Sold Separately)
R 1,580.00
Introducing the Tango Underwire Balcony Bra- your new staple piece. With a captivating star embroidery design and shiny straps, this bra not only provides great support and fit, but also adds an elegant touch to your wardrobe. The iconic fit...
9075STELLAR32J
In Stock Items
Instant Glamour In Stock
The Essentials Collections
Introducing the Tango Underwire Balcony Bra- your new staple piece. With a captivating star embroidery design and shiny straps, this bra not...