POWER OF 3
Don't think you need a large collection of bras in your drawer to suit every underwear need. The truth is you only need three perfect-fit everyday bras in your arsenal.
One on, one off, and one in the wash.
You only need is three quality bras in rotation to give yourself time to wash, dry and 'rest' each bra between wears, adding longevity to their lifespan and giving you even more bang for your hard-earned buck.
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Illusion Underwire Side Support Bra - Blush
R 1,510.00
The Illusion Underwire Side Support Bra in Blush is a fan-favorite for good reason. Featuring wide wiring, three piece cups with side support, and centre pull straps, this bra provides complete comfort and support. The soft handle fabric and stretch...
FL2982BLH30D
All In Stock
Everyday Essentials Collection
Everyday Essentials Core Collection
Fitter Favourite Fits
Illusion Underwire Side Support Bra Collection
POWER OF 3
The Essentials Collections
The Illusion Underwire Side Support Bra in Blush is a fan-favorite for good reason. Featuring wide wiring, three piece cups with side...
Colour
*
Size
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Illusion Underwire Side Support Bra In Black
R 1,510.00
The Illusion Underwire Side Support Bra provides all-day comfort and support. With a wide wired design for added comfort, a three-piece cup with side support, and adjustable shoulder straps, you'll enjoy great uplift and forward projection with ease. Plus, the...
FL2982BLK30D
All In Stock
All Stock
Everyday Essentials Collection
Everyday Essentials Core Collection
Fitter Favourite Fits
Illusion Underwire Side Support Bra Collection
Illusion Underwire Side Support Bra In Stock
In Stock Items
POWER OF 3
The Essentials Collections
The Illusion Underwire Side Support Bra provides all-day comfort and support. With a wide wired design for added comfort, a three-piece cup...
Colour
*
Size
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Illusion Underwire Side Support Bra In Emerald Green
R 1,510.00
This Illusion Underwire Side Support Bra in Emerald Green is the perfect everyday foundation piece. Crafted from super soft fabric, it features an elastic neck edge for comfort and flat floral lace for a seamless silhouette. Feel supported in the...
FL2982EMD30D
All In Stock
Everyday Essentials Core Collection
Fitter Favourite Fits
Illusion Underwire Side Support Bra Collection
POWER OF 3
The Essentials Collections
This Illusion Underwire Side Support Bra in Emerald Green is the perfect everyday foundation piece. Crafted from super soft fabric, it features...
Colour
*
Size
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Illusion Underwire Side Support Bra in Natural Beige
R 1,510.00
The Illusion Underwire Side Support Bra provides all-day comfort and support. With a wide wired design for added comfort, a three-piece cup with side support, and adjustable shoulder straps, you'll enjoy great uplift and forward projection with ease. Plus, the...
FL2982NAE30D
All In Stock
Everyday Essentials Collection
Everyday Essentials Core Collection
Fitter Favourite Fits
Illusion Underwire Side Support Bra Collection
POWER OF 3
The Essentials Collections
The Illusion Underwire Side Support Bra provides all-day comfort and support. With a wide wired design for added comfort, a three-piece cup...
Colour
*
Size
*
Illusion Underwire Side Support Bra In White
R 1,510.00
The Illusion Underwire Side Support Bra provides all-day comfort and support. With a wide wired design for added comfort, a three-piece cup with side support, and adjustable shoulder straps, you'll enjoy great uplift and forward projection with ease. Plus, the...
FL2982WHE30D
Everyday Essentials Collection
Everyday Essentials Core Collection
Fitter Favourite Fits
Illusion Underwire Side Support Bra Collection
POWER OF 3
The Essentials Collections
The Illusion Underwire Side Support Bra provides all-day comfort and support. With a wide wired design for added comfort, a three-piece cup...
Colour
*
Size
*
Kendra Underwire Plunge Bra
R 1,750.00
Get the perfect fit and stunning shape with Elomi's Kendra Underwire Plunge Bra in timeless black. Designed with a cotton-lined side-support panel and three-sectioned cup, this bra provides uplift and forward shaping. The lightweight stretch lace adds a touch of...
EL301602BLK32H
All In Stock
Everyday Essentials Collection
Fabulous Curves
Kendra Underwire Plunge Bra
POWER OF 3
The Essentials Collections
Get the perfect fit and stunning shape with Elomi's Kendra Underwire Plunge Bra in timeless black. Designed with a cotton-lined side-support panel...
Colour
*
Size
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Kintai Banded Bra - Black
R 1,690.00
Elevate your everyday wardrobe with Elomi's Kintai Banded Bra in classic black. Designed with a smooth mesh overlay and fold-over elastic, this bra based on the bestselling Morgan Frame offers uninterrupted comfort all day long. Plus, its stretch fishnet mesh...
EL301205BLK32H
All In Stock
All Stock
Everyday Essentials Core Collection
Fabulous Curves
In Stock Items
POWER OF 3
The Essentials Collections
Elevate your everyday wardrobe with Elomi's Kintai Banded Bra in classic black. Designed with a smooth mesh overlay and fold-over elastic, this...
Colour
*
Size
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Kintai Plunge Bra - Black
R 1,620.00
Discover a playful twist on the classic Matilda Frame with Elomi's Kintai Plunge Bra in timeless black. The fine stretch fishnet mesh adds a touch of fun, while the bridge detail at the center front provides a cute peek-a-boo look....
EL301202BLK32H
All In Stock
All Stock
Everyday Essentials Core Collection
Fabulous Curves
In Stock Items
POWER OF 3
The Essentials Collections
Discover a playful twist on the classic Matilda Frame with Elomi's Kintai Plunge Bra in timeless black. The fine stretch fishnet mesh...
Colour
*
Size
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Loveland Moulded Spacer Bra - Bombshell Black
R 1,500.00
Discover your inner diva with Freya's Loveland Moulded Spacer Bra in Bombshell Black. The sweetheart neckline offers irresistible uplift and enhanced cleavage, while the moulded cups create a smooth, rounded silhouette. Featuring lightweight spacer fabric for all-day comfort, adjustable straps,...
AA401010BOK28D
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Everyday Essentials Core Collection
Fabulous Curves
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Invisibles Collection
Moulded T-Shirt Bra Collection
POWER OF 3
The Essentials Collections
Discover your inner diva with Freya's Loveland Moulded Spacer Bra in Bombshell Black. The sweetheart neckline offers irresistible uplift and enhanced cleavage,...
Colour
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Size
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Loveland Plunge Bra - Bombshell Black
R 1,380.00
Elevate your lingerie collection with Freya's Loveland Plunge Bra in chic Bombshell Black. Designed with striking art deco inspired embroidery, this bra offers a daring plunge without push-up for a natural yet captivating silhouette. The keyhole detail at the center...
AA401002BOK28D
All In Stock
All Stock
Everyday Essentials Core Collection
Fabulous Curves
In Stock Items
POWER OF 3
The Essentials Collections
Elevate your lingerie collection with Freya's Loveland Plunge Bra in chic Bombshell Black. Designed with striking art deco inspired embroidery, this bra...
Colour
*
Size
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Lucie Underwire Plunge Bra - Black
R 1,690.00
Introducing the Lucie Underwire Plunge Bra, your new go-to for ultimate comfort and support. With three section cups and a side support panel, this bra offers a beautiful shape and a smooth finish. Made with powerful stretch lace and available...
EL4490BLK32H
All In Stock
All Stock
Everyday Essentials Collection
Everyday Essentials Core Collection
Fabulous Curves
In Stock Items
POWER OF 3
The Essentials Collections
Introducing the Lucie Underwire Plunge Bra, your new go-to for ultimate comfort and support. With three section cups and a side support...
Colour
*
Size
*
Lucie Underwire Stretch Plunge Bra - Pale Blush
R 1,690.00
Feel pretty in pink with the Lucie Stretch Plunge Bra. With its Pale Blush colourway, this banded underwired bra features three section printed cups and a side support panel for a flattering and forward shape. The powerful stretch lace top...
EL4490PAU42J
All In Stock
Everyday Essentials Collection
Everyday Essentials Core Collection
POWER OF 3
The Essentials Collections
Feel pretty in pink with the Lucie Stretch Plunge Bra. With its Pale Blush colourway, this banded underwired bra features three section...
Colour
*
Size
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Matilda Underwire Plunge Bra - Black
R 1,770.00
Discover Elomi's Matilda Underwire Plunge Bra, designed with decorative dot embroidery and supportive sectioned cups for uplift and separation. The added low centre front gives you a flattering plunge shape without push up, and the flexible back sweep construction allows...
EL8900BLK32GG
All In Stock
All Stock
Everyday Essentials Collection
Everyday Essentials Core Collection
Fabulous Curves
Fabulous Curves In Stock
Fitter Favourite Fits
In Stock Items
Matilda Bra In Stock
Matilda Underwire Plunge Bra Collection
POWER OF 3
The Essentials Collections
Discover Elomi's Matilda Underwire Plunge Bra, designed with decorative dot embroidery and supportive sectioned cups for uplift and separation. The added low...
Colour
*
Size
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Matilda Underwire Plunge Bra - Cafe au Lait
R 1,770.00
Discover Elomi's Matilda Underwire Plunge Bra, designed with decorative dot embroidery and supportive sectioned cups for uplift and separation. The added low centre front gives you a flattering plunge shape without push up, and the flexible back sweep construction allows...
EL8900CAT32GG
All In Stock
All Stock
Everyday Essentials Collection
Everyday Essentials Core Collection
Fabulous Curves
Fabulous Curves In Stock
Fitter Favourite Fits
In Stock Items
Matilda Bra In Stock
Matilda Underwire Plunge Bra Collection
POWER OF 3
The Essentials Collections
Discover Elomi's Matilda Underwire Plunge Bra, designed with decorative dot embroidery and supportive sectioned cups for uplift and separation. The added low...
Colour
*
Size
*
Matilda Underwire Plunge Bra - Pearl Blush
R 1,670.00
The Matilda Underwire Plunge Bra in Pearl Blush is the perfect combination of comfort, support, and natural beauty. With a low center front and side support panel, this bra is designed for all-day wear and a stunning plunge shape without...
EL8900PLH36DD
All In Stock
All Stock
Everyday Essentials Collection
Everyday Essentials Core Collection
Fitter Favourite Fits
In Stock Items
Matilda Bra In Stock
Matilda Underwire Plunge Bra Collection
POWER OF 3
The Essentials Collections
The Matilda Underwire Plunge Bra in Pearl Blush is the perfect combination of comfort, support, and natural beauty. With a low center...
Colour
*
Size
*
Matilda Underwire Plunge Bra - white
R 1,770.00
Discover Elomi's Matilda Underwire Plunge Bra, designed with decorative dot embroidery and supportive sectioned cups for uplift and separation. The added low centre front gives you a flattering plunge shape without push up, and the flexible back sweep construction allows...
EL8900WHE32GG
Everyday Essentials Collection
Everyday Essentials Core Collection
Fabulous Curves
Fitter Favourite Fits
Matilda Underwire Plunge Bra Collection
POWER OF 3
The Essentials Collections
Discover Elomi's Matilda Underwire Plunge Bra, designed with decorative dot embroidery and supportive sectioned cups for uplift and separation. The added low...
Colour
*
Size
*