This week we speak about how supporting your breasts while exercising is important to your breast health. At a time when we are all looking to shed a few extra kilo’s before the swim season everyone is exercising madly. Your first important decision should be to get a well fitted sports bra to support your moving breasts. We have many women waiting to lose weight before purchasing a sports bra. Losing weight will mean that you will need a new bra but it is not worth waiting to lose the weight before purchasing this necessity....

   Firstly let’s define what a “Professional Bra Fitting” in the Liza Clifford experience is: It’s a reasonable amount of time set aside for a trained person to assess, educate and fit a lady for the perfect fit(not the closest fit). It is hard to explain what we do to someone who feels they are wearing the correct size because unless you have had this experience you will always be content with what you believe to be a “Professional Fitting”. What is not is a measurement or a sizing by sight. It’s important to have a...

The straps on a bra should be snug but not tight. You should be able to drop your straps and your breasts do not move The bra band should be horizontal The Wire of a bra should extend from your sternum (breast bone) to under your arm (not on your breast) The centre gore of the bra (the front of the bra) should lie flat against your chest The wire of the bra should follow the “smile” of your breast Breast tissue will not spill out of a well fitted bra There should be no sign of...